Beacon technology reimagines the capabilities of Bluetooth by enabling devices to send location-based information. These small, low-energy transmitters build virtual beacons within a defined range, enabling smartphones and other connected devices to receive targeted notifications. As retailers using

Bluetooth beacons are low-energy wireless devices that constantly broadcast signals to nearby compatible devices. These small, often battery-powered gadgets, utilize the limited-range capabilities of Bluetooth technology to create a responsive environment. By identifying these beacons, programs can